Joho the Blog: The shape of the long tail:
Which raises an issue about the way the “long tail” is pictured. Clay’s charts are accurate depictions of his data, but they have a mythic power that’s misleading: The long tail looks like, well, a long tail when in fact it’s a fractal curlicue of relationships.
Nice to see some folks coming round to the view Persuadio is built on, that the concatenation of niche markets created by unlimited distribution is a deeply convoluted conversational environment, not a neatly drawn curve that places all competitors for people’s attention and engagement on a single vector.
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