XM Satellite Radio, the nation’s leading provider of satellite radio with more than 3.2 million subscribers, will launch the nation’s first 24-hour radio channel devoted exclusively to Major League Baseball (MLB) on Tuesday, February 15. The MLB Home Plate channel will feature news, listener call-in shows, interviews, and rebroadcasts of classic games.
Cal Ripken Jr., the legendary Baltimore Orioles shortstop and record holder for most consecutive games played, will host an exclusive, weekly XM show on MLB Home Plate starting in March.
Pay radio and time/place-shifted listening will make the 500-channel television world we used to talk about and only recently achieved, look like the old three-network television world. A channel like this with only one million listeners, or five million listeners, can thrive.]]>